TorontoART.ca uses the fees we collect from our members to promote the site in both online and print media. We commission original art from our member artists with three goals in mind:
- promoting TorontoART.ca,
- promoting the artist member who produced the piece, and
- encouraging others to consider using original artwork in their advertising campaigns.
Every six months we commission a new piece and use it in large, full-colour ads in major art publications, such as Border Crossings and Canadian Art, and various online advertising media.